{"id":1442,"date":"2016-09-23T13:19:32","date_gmt":"2016-09-23T20:19:32","guid":{"rendered":"https:\/\/www.dlkeur.com\/?p=1442"},"modified":"2024-07-02T18:37:57","modified_gmt":"2024-07-03T01:37:57","slug":"the-most-bang-for-the-buck-in-successful-book-marketing","status":"publish","type":"post","link":"https:\/\/www.dlkeur.com\/dlkeur-blog\/professional-life\/the-most-bang-for-the-buck-in-successful-book-marketing\/","title":{"rendered":"The Most Bang for the Buck in Successful Book Marketing"},"content":{"rendered":"<p style=\"text-align: center;\"><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter wp-image-869\" src=\"https:\/\/www.dlkeur.com\/dlkeur-blog\/wp-content\/uploads\/2016\/02\/DragonAbstractStrip_web-300x92.jpg\" alt=\"DragonAbstractStrip_web\" width=\"491\" height=\"150\" \/><\/p>\n<p>I&#8217;m a statistics girl. I can, by the numbers, tell you what works and what doesn&#8217;t. I can&#8217;t tell you who your target market is, though, because I haven&#8217;t read your book&#8230;and probably won&#8217;t. What I can do is, in a nutshell, tell you what does NOT work. You promoting your own novels and books via social media\u00a0DOES NOT WORK. Further, you don&#8217;t need a Facebook page, you don&#8217;t need a Google page, you don&#8217;t need Tumblr, Pinterest, Linked-In, or Instagram. You need to buy advertising targeted to your demographic market. FB advertising works. Amazon advertising works. Goodreads advertising does not. Your newsletter might generate some sales, but, anymore, if you&#8217;re late to the party, which most of you are, then, no.<\/p>\n<p>Will your work catch fire? That&#8217;s completely dependent upon luck and the ever-fickle tastes of the mobs.<\/p>\n<p>Good luck.<\/p>\n<p style=\"text-align: center;\"><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter size-full wp-image-870\" src=\"https:\/\/www.dlkeur.com\/dlkeur-blog\/wp-content\/uploads\/2016\/02\/DragonAbstract_web.jpg\" alt=\"DragonAbstract_web\" width=\"838\" height=\"1265\" \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>I&#8217;m a statistics girl. I can, by the numbers, tell you what works and what doesn&#8217;t. I can&#8217;t tell you who your target market is, though, because I haven&#8217;t read your book&#8230;and probably won&#8217;t. What I can do is, in a nutshell, tell you what does NOT work. You promoting your own novels and books [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":870,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[123,139,8],"tags":[258],"_links":{"self":[{"href":"https:\/\/www.dlkeur.com\/dlkeur-blog\/wp-json\/wp\/v2\/posts\/1442"}],"collection":[{"href":"https:\/\/www.dlkeur.com\/dlkeur-blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.dlkeur.com\/dlkeur-blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.dlkeur.com\/dlkeur-blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.dlkeur.com\/dlkeur-blog\/wp-json\/wp\/v2\/comments?post=1442"}],"version-history":[{"count":1,"href":"https:\/\/www.dlkeur.com\/dlkeur-blog\/wp-json\/wp\/v2\/posts\/1442\/revisions"}],"predecessor-version":[{"id":3735,"href":"https:\/\/www.dlkeur.com\/dlkeur-blog\/wp-json\/wp\/v2\/posts\/1442\/revisions\/3735"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.dlkeur.com\/dlkeur-blog\/wp-json\/"}],"wp:attachment":[{"href":"https:\/\/www.dlkeur.com\/dlkeur-blog\/wp-json\/wp\/v2\/media?parent=1442"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.dlkeur.com\/dlkeur-blog\/wp-json\/wp\/v2\/categories?post=1442"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.dlkeur.com\/dlkeur-blog\/wp-json\/wp\/v2\/tags?post=1442"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}